Our Story

About Better World Initiative

Building a Better World Since 1997

Established by David and Margaret Allis, the Better World Initiative (BWI) is a New Zealand charitable trust dedicated to justice, education, poverty relief, and community empowerment.

We believe in a sustainable model of giving. By integrating business with philanthropy, we ensure that our efforts to support worthwhile causes in New Zealand and overseas have a lasting, measurable impact.

Charity Reg: CC24980 NZBN: 9429043011421

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About us

Margaret & David Allis

The Better World Initiative is the culmination of a lifelong commitment to justice and community transformation.

Since establishing their first business in 1997, Margaret and David have operated with a "Profit for Good" mindset. Their journey has taken them from the local communities of Aotearoa to remote villages in Nepal, Ethiopia, and beyond.

While David focuses on strategy, effective altruism, and site visits to monitor impact, Margaret’s heart for hospitality and local community building ensures that the initiative remains grounded in genuine relationship. Together, they oversee a portfolio of projects that prioritize long-term sustainability over short-term aid.

Index: Our Story - Building a Better World - Better World Initiative - BWI - David Allis - Margaret Allis - New Zealand Charitable Trust - Justice and Education - Poverty Relief - Community Empowerment - Sustainable Giving Model - Business and Philanthropy Integration - Profit for Good - Trust Registry CC24980 - NZBN 9429043011421 - Established 1997 - Effective Altruism - Long-Term Sustainability - Global Impact - Community Transformation - Aotearoa - Nepal - Ethiopia - David ([email protected])